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The Life/Career Success System - Building your Netprofile

BUILDING NETPROFILES TO LEVERAGE WHAT YOU KNOW

In the ‘Virtual World of Work’ it is now important to get netprofiled© through doing this you will open yourself up to unlimited opportunities. We now have to rethink the way we apply for positions. Much of this is being determined by the use of the Internet as a proven successful recruitment medium. More and more candidates and employers and recruiters are searching online. As a candidate it is advisable to think about the following:

  ·  An employer or recruiter will spend about thirty seconds reviewing your resume. Around 60% will read the first page with 40% only getting to page two. It is advisable for you to say what you need to say on two pages. Your letter of introduction should be only one page and can be used by you to further pinpoint or highlight important points in your resume.
  ·  Remember it is merely a powerful snapshot of what it is you can do for them. The only aim is to get you to an interview either through e-mail, telephone or a face to face. It is at the interview that you can expect to demonstrate through prior experience, knowledge, skills and achievements the reasons why you are the best person for their position.
  ·  Strategic thinking - this is the key to selling your expertise! Your career challenge is to relate to the employers concerns and to speak the language of your target audience.
  ·  Your Strategic Targeted Resume© can be written with a specific job objective one that relates directly to the position that you are applying to.
  ·  It would be wise to do careful assessment and strategically judge on what it is about your experience that applies and supports the objective stated at the top of your resume. Your objective is all determining and it will assist you in knowing what you need to include or emphasise, creatively positioning yourself for favourable consideration - with honest representation of the facts.

ALL OF YOUR EXPERIENCE COUNTS ONLY SOME OF IT APPLIES!

The building of your netprofile© - Your Strategic Targeted Resume© is a vital part if this positioning statement. Working with the following fields will assist you in standing out!

1.   PERSONAL CONTACT DETAILS
2.   CAREER OBJECTIVE
3.   QUALIFIED BY
4.   KEY SKILLS
5.   CAREER RELATED EXPERIENCE
6.   CAREER RELATED ACCOMPLISHMENTS
7.   EDUCATION
8.   MEMBERSHIP

1. Personal Contact Details

The following profile has been built with information from a candidate who was able to successfully create a Strategic Targeted Resume© some of the words have been changed in order to protect their confidentiality. However the way they were able to persuasively describe their expertise has not been altered in any way. This candidate did go on to find a career enhancement that gave them a great deal of success and satisfaction in their business / life. Through the use of these processes they were able to affirm what it was that was truly unique about their expertise and what focus they needed to take with their life / career. They went on to successfully operate their own business.

Gregory Citizen home: phone 01 4567 456
34 Riley Road work: phone 01 8790 343
Suburbia Zland 4567 mobile: 89456 3456
E-mail gregx@netprofiled.com

The aim is:
Keep it brief remembering you only have two pages to succinctly tell me why I want to speak to you! Remember I will devote about 30 seconds to reading your resume and 60% of us will read page one and only 40% will go to page two. I want to know very quickly where you live and I want to be able to contact you easily. That is all I am looking for with your contact details.

2. Career Objective

My aim is to perform as the Sales and Marketing Manager or the General Manager of a manufacturing / supplier to mining, in the mineral processing, construction or any related heavy industry. My expertise affords me a great opportunity to bring substantial value add to my new role in this organisation and it will allow me to enhance my career and work with a new and exciting challenge

The aim is:
  ·  Your resume is your positioning tool and needs to be well focused, ensuring that you make an immediate impact - the aim is to get you an interview.
  ·  It is essential for you to provide the criterion for inclusion and exclusion, emphasising and de-emphasising everything else that follows.
  ·  It must clearly drive the drafting and editing of the body of your resume.

It is advisable to include:
  ·  The functional area of expertise, name the department or business sponsoring the corporate role.
  ·  Give the generic focus, so it will include related roles.
  ·  Use a specific job title when you are a strongly qualified candidate for the position.
  ·  Be concise with little to no unnecessary verbiage - don’t indicate an agenda.
  ·  Consider giving your functional area of expertise and interest, and related contributing roles you could play.
  ·  Give the level of responsibility you are seeking.
  ·  Give the industry you have targeted - if you believe it is necessary for you to be this focused.
  ·  It is advisable to include one or more mission statements, clearly showing an understanding of the core function and purposes of the work you are seeking, crucial factors to success of your awareness of key priorities.

3. Qualified By

Three years experience in the establishment of trading arrangements and business development of sales, service and general management for a materials handling company specialising in the supply of conveyor belting, conveyor systems’ and material transfer technology and associated services supporting underground and surface coal mines and port facilities.

You need to write a statement for each of the roles you have had.

This clearly demonstrates the reason you are qualified to do the position you are applying to:
  ·  To create a bridge between your objective and the rest of your resume.
  ·  To be a forceful summary of your formal and informal qualifications from all areas of your life - remember all your experience counts but some of it applies. Use what you need, to reinforce what is stated in your career objective.
  ·  To aid you in standing out - you need to capture immediate attention, create receptivity to the detail that follows.
  ·  You have great discretion about how you frame yourself in terms of how you wish to be seen.

Remember to include:
  ·  The number of years of experience.
  ·  The type of experience - diversified, increasingly more responsible, related, direct.
  ·  Name the key skills and tasks that qualify your experience and support your objective.
  ·  Name specialised studies if applicable - giving detailed reference in the EDUCATION field.

Other items for inclusion:
  ·  Name relevant attitudes and personality traits that you believe have contributed to your superior performance.

Point to remember
  ·  It is often easier to write your summary after you have completed the other sections of your draft. You may at the end of your draft have a detailed understanding or the key selling points about yourself for the particular role you are applying to.

4. Key Skills

Analysing Assisting Behavioural-management Budgeting Clarifying Closing Communicating Consulting Coordinating Cost-control Decision-making Evaluating Expediting Financial-analysis Fine-tuning Human resources management Identifying resources Implementing Innovating Inventory-management Listening Mentoring Monitoring Motivating Negotiating Observing Planning Presenting Prioritising Problem-solving Promoting Recommending Reporting Supervision Team-player Training Trouble-shooting

Information Technology
  ·  Desktop - Microsoft Windows, Office Professional, Internet Explorer, Microsoft Office
  ·  Databases - Access, Sybase
  ·  Reporting - Excel, Crystal Reports, MYOB

The reason:
  ·  To build on your strengths, your most relevant abilities - elements that are clearly applicable or transferable to your career objective.
  ·  To clearly establish that you are a person who can add value - you are proficient, capable and effective in specific and defined ways.
  ·  It serves as a guide in filtering your experience for the most relevant supporting accomplishments to present.
  ·  It does validate your accomplishments from other spheres as relevant because of the transferability of skills you have displayed.

Advisable to include:
  ·  The functional skills you do best and enjoy most - they are your strength, these will lend themselves to effective performance in the work you are seeking to do.
  ·  The technical skills and special knowledge - this is your unique expertise in your field it establishes your credentials.

Smart points to consider:
  ·  Analyse your objective for key skills underlying successful performance.
  ·  Thoroughly review your background and past successful performance and match these skills.
  ·  Ascertain your primary skills from your secondary skills, relevant from irrelevant.
  ·  Select between two and ten key skills or areas of effectives that relate to your career objective.
  ·  Refine the title of your skills as required.
  ·  Present your skills in clustered phrases or set off by bullets or in a table format for emphasis.

5. Career Related Experience

  ·  State Manager - Zland Gulf Conveyor Systems,Retrie Terrace Graceland Zland 1996 - Present
  ·  Acting Manager - Gulf Conveyor ServicesEmerald Zland 1995
  ·  Business Development Manager - General EngineeringABC Engineers Rocklea Zland 1992 - 1995
  ·  North Zland Manager - Steel ImprovementCarol Park Zland 1988 - 1992
  ·  Manager Specialty Lubricants Group - Applied Chemicals Tingalpa Zland 1985 - 1988
  ·  Mechanical Engineer - XYZ Coal Peak Downs Mine Zland 1983 - 1984
  ·  Mechanical Engineer - XYZ Coal Norwich Park Zld 1979 - 1983

The aim is to strategically maximise:
  ·  Optimise your experience - creativity needs to come to the fore - you have a great deal of discretion about how you do this.
  ·  Honesty - tell the truth.
  ·  You have the ability to see yourself in your best light - get others to see you as you see yourself.

Types of experience:
  ·  Draw from career related employment, consulting contracts, internships, traineeships, employment, other business background, contributed services.
  ·  Your resume is a targeted sales tool; you need to present a full account of all the relevant positions for the particular role you are applying to.
  ·  Start your record of experience wherever you want - it is at the interview that the employer can probe further back if he or she so wishes.

The treatment of your core reference information:
  ·  TITLE - it is the most relevant and helpful information to emphasise, its sole purpose is to highlight your level of responsibility and / or expertise.
  ·  ORGANISATION, LOCATION BY CITY AND STATE - cite these explicitly - they are keystones of the resumes’ credibility to an employer.
  ·  DATES BY YEARS ONLY - give an accurate, approximate chronology.
  ·  De-emphasise any gaps in months of service, keeping the focus on your skills, knowledge and accomplishments related to your objective. Employers want to see a track record of success.
  ·  Put dates at the end of the TITILE, ORGANISATION, LOCATION.

6. Career Related Accomplishments

Played a key role in winning, developing, establishing and managing trading arrangements for Gulf Conveyor Systems and its subsidiary Gulf Conveyor Services, to administer a strategic alliance for the supply of conveyor belting and services to ZYX Coal. The key elements were the ownership and management of inventory, quarterly reporting against key performance indicators including safety performance statistics, cost analyses, stock valuation, risk management and the provision of technical information seminars, inspections and site services as and when required. Moved to Emerald in 1996 and established new offices and workshops in Emerald and Mackay. Managed all aspects of the alliance including personnel growth to 20 employees, and achieved repeatable sales of $6M in new belting and $3M in field services in FY 96/97. Mentored new manager and returned to Graceland the capital of Zland in 1997.

You may have a number of outstanding achievements list all of them.

Your description of your experience and the demonstrable expertise that you have:
  ·  Your selling points need to be clearly identifiable concrete accomplishments, this is the way in which your expertise was able to value add to this organisation.
  ·  DID - identify the skill, consistently using the past tense but also indicating that it can translate into the present.
  ·  WHAT - describe the tasks involved.
  ·  WITH WHOM - state colleagues or clients / customers addressed
  ·  FOR WHAT - include contextual reference e.g. department, type of business, industry.
  ·  THE SCALE - describe in objective terms - quantifying achievements size, speed, cost, percentage, number of people, timeframe.
  ·  THE RESULTS - define the purpose, established impact, explicit benefits, new business developed, efficiency improved, volume of business etc.

Smart selling points to remember:
  ·  Start your statement with power-packed action verbs.
  ·  Avoid the personal pronoun “I” or the possessive pronoun “my”.
  ·  Use strongly worded accomplishment statements - keep the objectivity, you are selling expertise!
  ·  Use contextual reference of settings that are different from what you are not targeting in generic terms - strongly indicating the transferability of your skills and expertise.
  ·  Avoid specialised jargon - discuss your experience in terms of it being meaningful to your target audience - speak their language it will make them more receptive.
  ·  Your related accomplishments may be from any arena of your life experience; you need to reference point it somewhere on your resume.
  ·  It is wise to showcase your most senior and relevant experience. The roles further back in your career may be discussed at the interview.
  ·  As explicitly as possible link your selected accomplishments to your key skills.
  ·  Ensure that all your key skills appear in your career related accomplishments.

RESUME FORMAT

Special points to note when addressing your resume format.

Chronological format:
  ·  Your experience in the needs to be selective, persuasive with examples of relevant accomplishments.
  ·  REMEMBER reference core information for a particular job. Follow this with a brief illustrative narrative, emphasising personal accomplishments. Repeat the sequence for each job experience.
  ·  Title, organisation, location by city and state (dates by years only).
  ·  Description - did what with or for whom, on what scale, with what results.
  ·  Repeat.

Functional format:
Allows you to present the core structure of your experience in immediate satisfaction of an employer’s need for the “big picture” of your background, while elaborating on your related track record of success.
You need to accent your contribution and success.
REMEMBER to list core reference information job-by-job, under the heading EXPERIENCE.
There is no need to add other elaborating information in this section.
Title, organisation, location by city and state (dates - years only).
Repeat.


7. Related Education

Bachelor of Engineering (Mechanical)
University of Sydney 1976

The aim is to establish your credentials:
  ·  It establishes credit and non-credit credentials, whether completed or in progress, that testify to your relevant knowledge base.

Key items for inclusion:
  ·  Degrees completed or in progress - variations on the status of the degree.
  ·  Level of degree, focus of degree, year of completion.
  ·  Level of degree, focus of degree - in progress, completion, semester, year.
  ·  Level of degree, focus of degree - in progress, units or percent completed.
  ·  Level of degree, focus of degree - studies in progress
  ·  Second line of the information should contain the degree granting institution, location by city and date.

Smart point to remember:
  ·  Cite your most recent degree in progress or completed, then work backwards.
  ·  Once you have obtained a Bachelor Degree do not make reference to an associate degree.
  ·  Do not refer to a high school diploma once an associate degree has been completed.
  ·  It is better to emphasise the focus of the degree, rather than the degree granting institution. However in some instances the institution can be so prestigious that it is a leveraging factor - use it.
  ·  It is wise to de-emphasise your undergraduate degree if it varies form your present career objective.

Extra items for inclusion:
  ·  Additional categories may cover honours and awards, leadership positions, professional development, seminars, employer-sponsored training, certificates, licensing status, related course work.

8. Related Memberships

Institution of Engineers Australia (MIE Aust CPEng) Register NO 12345

The aim of emphasising your related professional / industry memberships:
  ·  Is to emphasise your professional identity establishing that which has been stated in your CAREER OBJECTIVE - adding focus.
  ·  It distils your major selling points in the QUALIFIED BY section.
  ·  It profiles your power-packed KEY SKILLS.
  ·  It emphasises your direct or RELATED EXPERIENCE AND EDUCATION descriptions.
  ·  It is done through your relevant professional affiliations.
  ·  It identifies that “I am one of you”.
  ·  It does support access to colleagues who can be helpful to you in your networking / mentoring initiatives.

Smart points to remember:
  ·  Know your national and local professional groups in your functional and / or industry interest areas.
  ·  The Encyclopedia of Professional Associations is readily available through libraries or on the Internet. It is an excellent source of referral.
  ·  Networking - an excellent source of information on local professional organisations, which are often cohesive, informal and vital groups of significant value.
  ·  List any offices you have held or major service roles performed for professional groups, business or community groups.
  ·  List any honours or awards bestowed upon you for distinctive performance in your profession.

CONGRATULATIONS! YOU HAVE DONE THE WORK WE HAVE SHOWED YOU HOW. YOU NOW KNOW HOW TO EXPLOIT WHAT YOU KNOW

MY CAREER NETPROFILE

Personal Contact Details

CAREER OBJECTIVE

Sales and Marketing Manager or General Management role. Working in a manufacturing/supplier to mining, mineral processing, construction and heavy industry.

QUALIFIED BY

  ·  Four years experience in sales management and general management of a specialty industrial lubricants division of a national leading chemicals company servicing the mining, minerals processing, sugar and power generation industries.
  ·  4 years experience in general management of manufacturing, sales and service of automotive and industrial lubricants; and concurrently the product development, sales and marketing and profitable business development of a new generation of environmental friendly specialty lubricants for large mining excavators and sugar mills.
  ·  3 years experience in business development, sales and sales management, machine design and shop supervision in a heavy engineering environment primarily engaged in the manufacture and refurbishment of large parts.
  ·  3 years experience in the establishment of trading arrangements and business development of sales, service and general management for a materials handling company specialising in the supply of conveyor belting, conveyor systems’ and material transfer technology and associated site services supporting underground and surface coal mines and port facilities.
  ·  Demonstrated experience in the development of new profitable business ventures, and in managing established profitable business centres.
  ·  Demonstrated strengths in managing multiple demand projects with production constraints requiring man management, parts and consumables coordination and responsible follow through on problem resolution. Ability to communicate complex subject matter in clear concise terms. Demonstrated experience in discovery, invention, trouble shooting and product development.
  ·  12 years aggregate experience in maintenance, maintenance planning, engineering design, technical services and project management in the mining, construction, and sugar industries.

KEY SKILLS

Analysing Assisting Behavioural-management Budgeting Clarifying Closing Communicating Consultation Coordinating Cost-control Decision-making Evaluating Expediting Financial-analysis Fine-tuning Human resource management Identifying resources Implementing Innovating Inventory-management Listening Mentoring Monitoring Motivating Negotiating Observing Planning Presenting Prioritising Problem-solving Promoting Recommending Reporting Supervision Team-playing Training Trouble-shooting

EXPERIENCE

Career Related Positions
Zland Manager, Gulf Conveyor Systems, Retrie Terrace Graceland 1995-present
Acting Manager, Gulf Conveyor Services, Emerald Zland 1996
Business Development Manager, General Engineering, ABC Engineers, Rocklea 1992-1995
Zland Manager, Steel Improvement, Carole Park, Zland 198-1992
Manager, Specialty Lubricants Group, Applied Chemicals, Tingalpa 1985-1988
Mechanical Engineer, XYZ Coal, Peak Downs Mine, Zland 1983-1984
Mechanical Engineer, XYZ Coal, Norwich Park Mine, via Zland 1979-1983

CAREER RELATED ACCOMPLISHMENTS

  ·  Played a key role in winning, developing, establishing and managing trading arrangements for Gulf Conveyor Systems and its subsidiary Gulf Conveyor Services, to administer a strategic alliance for the supply of conveyor belting and services to XYZ Coal. The key elements were the ownership and management of inventory, quarterly reporting against key performance indicators including safety performance statistics, cost analyses, stock valuation, risk management and the provision of technical information seminars, inspections and site services as and when required. Moved to Emerald in 1996 and established new offices and workshops in Emerald and Morton. Managed all aspects of the alliance including personnel growth to 20, and achieved repeatable sales of $6M in new belting and $3M in field services in FY 96/97. Mentored new manager and returned to Graceland in 1997.
  ·  Increased sales in general engineering for ABC Engineers from $1.2M to $3M over a period of 2 years through the promotion of the Rocklea works to new clients in the mining and minerals processing sector. Identified design shortfalls in and commissioned the newly developed Westcom Crusher which ABC Engineers were marketing and manufacturing under license to Badger Engineering of Westfar. The crusher produced excellent results in terms of crushing efficiency and product shape but the development program was suspended owing to licensing constraints.
  ·  Specified, assisted in the development and method of manufacture for leading edge, environmental friendly heavy duty industrial lubricants for steel improvement. Managed and supervised successful evaluation trials at Peak Downs Mine and then Appleby Sugar Mill at Maraberg. Successfully marketed the approved technology resulting in the application on 12 walking draglines and power shovels within 3 years and this represented approximately 20% of the market in the Bargen Basin. Promoted the technology into a further 5 sugar mills for the following crushing. Managed personnel growth to 8.
  ·  Profitably managed the lubricants group for Applied Chemicals which position carried a national responsibility for profitable operation and administration of the group. The group marketed the leading brand of imported specialty mining and industrial lubricants and the position carried the responsibility for 14 sales and service staff and agents. Successfully managed a $6.2M sales budget with 0.0% variance in contribution in FY 87/88 and other wise achieved growth of 18% in rolling sales over the previous year.
  ·  Planned, scheduled and managed several major maintenance shutdowns within production constraints at Warwrick Park and Peak Downs mines, such projects requiring between 12 and 100 maintenance contractors. Led investigations into dragline main machinery gearing faults, made recommendations for new gearing specifications and set guidelines for and managed gearing lubrication evaluation programs. Discovered in theory and design detailed the invention of the dragline boom protection system and proved the theory on the Warwrick Park draglines. Designed the revolutionary dragline tub change-out concept utilising in-ground rails and load skates.

EDUCATION

Bachelor of Engineering (Mechanical) University of Sydney 1976

MEMBERSHIPS

Institution of Engineers Australia (MIE Aust CPEng) Register NO 123456

Speak the language of your target audience

These suggestions will assist you in relating to the concerns of the employer and allow you to gain their receptivity.

Action verbs to be used when describing the outcome of your contributing roles

sold, handled, analysed, assisted, earned, developed, managed, contributed, advanced, maintained, improved, conducted, generated, computerised, tracked, selected, promoted, surpassed , exceeded , volunteered, took, oversaw, created, wrote, worked, ensured, supervised, optimised, reported, directed, prepared, negotiated, determined, instituted, faced, assessed, devised, served, organised, set up, designed, provided, adapted, lead, reduced, established, licensed, coordinated, specialised, completed, dispensed, averaged, evaluated, generated, reconciled, audited, budgeted, performed, targeted, planned, interviewed, collaborated, offered, researched, demonstrated, counselled, studied, supported, reconciled, created, made, co-led, recruited, trained, achieved, named, solicited, coached, mentored, built, lectured, guided, stimulated, motivated, prospected, administered, consulted, mastered, arranged, customised, marketed, assisted, interacted, publicised, handled, conducted, reviewed, represented, processed, authored

Describe your skills in a way that will show me the employer that you are selling expertise! For added effect create skills clusters.

  ·  Human Services - Observing Assessing Planning Motivating Training Helping Living Skills Development Behavioural Management Crisis Intervention Staff Supervision Planning Organising Coordinating Promoting Publicising Advising Facilitating Consultation Needs Assessment Assisting Presenting
  ·  Health Care - Monitoring Tracking Analysing Planning Communicating Observing Organising Listening Documenting Prioritising Followup Direct Nursing Care Health Counselling Information and Referral Employee Evaluation and Job Assignment Records Management and Payment Processing
  ·  Education - Observing Listening Leading Motivating Entertaining Instructing Helping Curriculum Development Instructional Strategies and Methods Classroom Management Extracurricular Programme Delivery
  ·  Telecommunications - Investigating Estimating Consulting Problem-Solving Installation Assessing Planning Coordinating Expediting Repair Analysis & Problem-Solving Contract Negotiation Planning & Budgeting Customer Relations
  ·  Information Systems - Consultation Needs Assessment Advising Instructing Assisting Performance Problems Task and Goal Analysis Course Design Materials Development Instructional Strategies and Methods Seminar Leadership Personal Coaching Analysing and Classifying Data Defining Desired End Products and Anticipating Needs Developing Step-by-Step Plans Writing Instructions Checking and Rechecking for Error Refining Streamlining and Testing for Efficiency and Effectiveness
  ·  Finance - Analysis Planning Consultation Promotion Fiscal Management Consulting Investigating Evaluating Negotiating Problem-Solving Risk Assessment Loss History Analysis Claims Management Training and Development
  ·  Accounting - Liaison Analysis Problem-Solving Design Standardisation Staff Training Planning Human Relations Adaptability Budgeting Fiscal Management Regulatory Compliance
  ·  Administration - Analysis Human Relations Staff Training Management of Information Systems Communication Quality Assurance Budgeting
  ·  Human Resources - Strategic Planning Budgeting Financial Analysis & Cost Control Regulatory Compliance Human Resource Management Assessing Needs Identifying Resources Developing Strategies Administering Programmes Solving Problems Negotiating Agreements and Contracts
  ·  Marketing - Research Planning Promotions Product Management Consultation Decision-Making Coordinating Trouble-Shooting Problem-Solving Analysing Planning Expediting Monitoring
  ·  Sales Account Development - Prospecting Cold Calling Consultation Presentation Negotiating Closing
  ·  Sales Account Management - Coordinating Tracking Checking Expediting Trouble-Shooting Problem-Solving
  ·  Sales Strategy - Analysing Planning Implementing Evaluating Fine-Tuning
  ·  Sales Communications - Listening Clarifying Recommending Motivating Assisting

TO GAIN RECEPTIVITY SPEAK THE LANGUAGE OF YOUR TARGET AUDIENCE REMEMBER YOU ARE SELLING EXPERTISE TODAY ORGANISATIONS WANT TO HIRE THE BEST TALENT YOU MUST KNOW HOW TO STAND OUT!!!




© Copyright Netprofiled Pty Ltd 1998-2006
© Netprofiled Pty Ltd